Author Type

Graduate Student

Date of Award

2018

Document Type

Thesis

Publication Status

Version of Record

Submission Date

October 2026

Thesis/Dissertation Advisor [Chair]

Mulvaney, Becky

Abstract

This thesis project seeks to answer the question of how visual rhetoric put forward in social media content by pro-life and pro-choice organizations may persuade their audiences’ perspective on abortion. Using Sonja Foss’s guidelines for analysis of visual rhetoric, I analyze 24 selected examples of Facebook content posted by two pro-life organizations (Human Coalition and Feminists for Life) and two pro-choice organizations (Planned Parenthood Action and NARAL Pro-Choice America) in 2017. My analysis found that the visual rhetoric posted by both organizations on social media can and does function as a form of visual metonymy. Because of this, these visual strategies can stand in for more complex arguments in dramatic ways.

Extent

79 p.

Comments

Includes bibliography.|Thesis (M.A.)--Florida Atlantic University, 2018.|FAU Electronic Theses and Dissertations Collection|Includes bibliography.

Identifier

FA00013103

Format

pdf

Available for download on Wednesday, October 23, 2030

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