Date of Award
1995
Document Type
Thesis
Publication Status
Version of Record
Submission Date
October 2026
Thesis/Dissertation Advisor [Chair]
Scodari, Christine
Abstract
This essay examines the messages embedded in the advertisements appearing in 'Teen, Seventeen and YM. A combined multi-textual analysis followed by detailed semiotic study of paradigmatic cases helped to unearth several key themes in the advertisements. It was possible to determine that 'Teen, Seventeen, and YM construct an image of the ideal teenage girl, one primarily concerned with beauty, fashion and romance. Given the fact that many young girls turn to these publications for guidance, it is argued that the messages put forward in these texts may have a profound effect on the social reality of their readers.
Extent
100 p.
Recommended Citation
Puritz, Judi Anne, "Identities for sale: Advertising's construction of the ideal teenage girl in "Teen", "Seventeen," and "YM"" (1995). Electronic Theses and Dissertations 1990 - 1999. 777.
https://digitalcommons.fau.edu/etd_general_4/777
Identifier
FADT15144
Comments
Dorothy F. Schmidt College of Arts and Letters|FAU Electronic Theses and Dissertations Collection|Thesis (M.A.)--Florida Atlantic University, 1995.|Dorothy F. Schmidt College of Arts and Letters